Part of a fashion editor’s job description is walking the trade-shows. You can check out what’s going to be trending in the next season, keep up with your contacts, socialize and have lots of interesting fashion talks. And, of course, get to see what new brands are out there firsthand.
This is what was the case when I checked out the Project show in NYC this past month.
The DK SHIN jeans represent an exaggerated representation of the moto style because apart from the ribbed denim stitching, zippers, and skinny fit, they also include a leather interstice around the knee area of the jeans in a ribbed stitch pattern.
The black leather knee insert takes this vintage fabric to a second prestige. However, the significance of the denim lies in its composition, a 97.3% cotton, 2.7% spandex blend crafted into original Japanese Selvedge fabrics. The level of comfort achieved in these jeans is unparalleled in the world of Selvedge denim. DK Shin has styles for men and women. Sizes run from 28 to 40 and we suggest going one size up your regular denim size.
We asked Andre about what his selvedge denim collection – AW – is all about:
“I am an athlete by trade, but I always had an insatiable interest in the creative process. So much so that I built a fragrance lab in my townhouse to make bar soaps and smell-goods. When the opportunity came around to build a shoe as a white label under a startup shoe company i jumped at it. I began to study and explore the apparel space an started to question why I could wear anyone’s shoe, but not anyone’s denim. The reason was because of my running back thighs (athletic thighs). I decided to do something about it.
AW stands for “All Weather Workers and Travelers”. Denim has a universal heritage. American workwear loved around the world because of the impact of Hollywood and fashion. Nowadays, whether you work, you travel, or you travel for work, denim is almost always appropriate.
AW crafts original 100% cotton Japanese Selvedge fabrics to create unique athletic fitdenim jeans. The jeans are unsanforized or”shrink to fit”. I believe the combination of fresh, vintage fabric, unique fit, and unsanforized quality creates a superior pair of jeans. The fabric adapts to you as it shrinks and stretches according to your body over time. The jeans age and fade extremely well.
AW offers both raw and washed styles in varying levels of distress while staying true to a classic, heritage vibe.”
The AW selvedge jeans run absolutely true to size.
You can shop for both collections – DK Shin and AW – on their website.
Way to go, Andre – the men’s athletic fit is truly much needed, especially in selvedge denim!
The best men’s jeans to wear now and through fall are fashion forward styles that reflect autumn’s new trends. That may sound intimidating, but it’s not, as the styles are online and in stores now. Pre-fall trends in the best men’s jeans include stone wash, distressed, workwear (think carpenter pants), high-rise, colored, black and dark denim.
What’s out? Pleated jeans (really? Ugh, step away from them quickly), extreme low-rise, bell bottoms, and any pair of jeans that are so worn out, the seams are held together with hope, not thread.
How to shop for jeans
The basic rule of thumb when wearing jeans is to find a pair that fits you best. Seriously, if you’re struggling to get into a pair of jeans, and hate them, but only have them because they’re on-trend, step away! There are so many style options out now, you can find something that’s worthy of a street style photo op, and will make you happy. Most jeans these days are made with a bit of stretch in them, so, you can find jeans that’ll let you walk, sit, and look good in them at the same time.
When trying on jeans, sit, bend, stretch and walk in them. If you have any difficulty do any of those things, either go up a size or try a different cut.
6 Types of jeans for men
There are dozens of types of jeans styles for men, but let’s drill down the most wearable fits or styles. The skinny fit is a skintight jean with either a low or mid-rise waist that looks like it’s molded to your body. The slim fit has a narrow cut that skims along the legs. Straight cut jeansare the most common jeans silhouette. Not too loose, or too tight, these jeans can go from office to weekend. Boot cut is a straight leg jean that widens toward the ankle so it can accommodate, yes, you guessed it, boots. Tapered jeans have legs that are cut wider through the thigh and leg, and then narrow towards the hem. Relaxed fitcould be called dad jeans, they’re loose cut from waistband to hem.
Now you know what’s what with the best men’s jeans, we’ve done all the heavy lifting and found the best men’s jeans to add to your rotation. These nine pairs of jeans vary in color and cut, and easily fit into what you’ve already got in your closet. Scroll through the find the best pairs for your summer and fall.
1. Levi’s 501 Original Fit Jeans
Chances are that your first pair of jeans were Levi’s. These are the original jeans that are beloved throughout the planet. AKA button fly jeans, they have a regular fit at the thigh, and are cut straight throughout. Made with 100% cotton, they don’t stretch, but like any Levi’s jeans, after wearing them for a bit, they mold themselves to your body. These 501s come in 8 shades too.
2. BDG Solid Black Dad Jean
BEST BLACK JEANS
Black jeans can go anywhere. Pharell Williams paired black jeans and a blazer on the red carpet,so go ahead and pair these relaxed fitting 5-pocket jeans with a hoodie or a button down shirt. Feeling fancy? Cuff the jeans, add loafers and a Hawaiian shirt.
3. Levi’s Stay Loose Carpenter Pants
BEST WORKWEAR JEAN
4. ASOS Design High Waisted Jeans in Vintage Wash Blue
The 90’s high-waisted jeans are back. How high is high? The waistline hits a bit above the navel. Done in a mid-wash blue, these jeans have the same width from waist to hem. They’re great with a graphic tee now, and a sweatshirt later on.
5. Linksoul Colored Denim Jeans
It’s always a good idea to switch up blue jeans for denim in other hues. Colored jeans can go places where a “basic jean” can’t. Style ‘em up with a belt, and your good to go. These Linksoul jeans have stretch in them and they also come in three other shades. If you toss on a jean jacket with them, no one will accuse you of wearing a Canadian Tuxedo.
6. DKShin AW Selvedge Jeans in Tom Ripe
7. Travis Matthew Legacy Jeans
BEST GRAY JEANS
Boasting a stretch waistband, these gray jeans were designed for comfort. Cut like a classic 5-pocket jean, they’re a lightweight cotton blend. They’ll look equally cool with a bomber jacket or a blazer. The Legacy jeans also come in black, charcoal and indigo blue.
8. COLLUSION X003 Tapered Jeans
9. Levi’s Western Boot Cut Fit Jeans
BEST BOOT CUT JEANS
Designed to accommodate cowboy boots, these Levi’s have cool touches like ergonomically shaped pockets, a double inseam, and a reversed yoke that’ll highlight your butt…that alone could make them the best jeans for men. They’re made from cotton and stretch. You can also buy them in the lighter wash.
D.K. Shin is a luxury men’s and womenswear denim brand that just launched their first collection. D.K. Shin denim is made from Japanese selvedge denim. With this method (selvedge), it gives maximum stretching capabilities. This gives extra space for comfort that is hard to find in most denim products. Because of the stretch element, the jeans mold to the consumers body creating the perfect fit and providing unmatched comfort.
“D.K. Shin goes where few have gone before in the denim world combining comfortable stretch with premium selvedge to create a one of a kind product. The design details in this Moto-style inspired, first season pop so hard that you remember these jeans when you see them”, says Founder Andre Williams.
D.K. Shin also supports sustainability with its free lifetime denim repair program which keeps consumers from overbuying products and reducing fashions global carbon footprint.
In addition to the luxury brand’s unique design and sustainability, D.K. Shin gives customers the option to donate 5% of their purchases to support global causes, which include breast cancer awareness, creating equality, COVID-19 response fund, support Black history and heritage and Improving education.
D.K. Shin founder, Andre Williams is a former NFL player with a passion for entrepreneurship. Starting his fashion journey in 2015, Andre created the Runningman shoe, an ultra-low-top leather sneaker and casual shoe built for the young professional. Over the next 4 years, he completed two more NFL seasons, became a fitness pro, and built two denim brands, All Weather Workers & Travelers (AW) & World of D.K. Shin (D.K. Shin).
Business Mogul: What inspired you to create the luxury denim brand, D.K. Shin?
Andre: D.K. Shin wasn't my first clothing brand. It wasn't even my first denim brand. I started in footwear. Being an NFL runningback, I marveled at the idea of creating my own shoe. The Runningman Red Herring is an ultra low top leather sneaker I created in 2015 that took inspiration from Vans, PF Flyers, & Converse to create a premium casual leather shoe for the young professional.
After creating the shoe and falling in love with the design process I realized that footwear wasn't the problem for me, it was jeans. I had given up on them in college after ripping two pairs. There was no fit to match my athletic build, and so I created AW, the All Weather Workers & Travelers premium selvedge denim jeans in an athletic fit. For me, denim was rugged & handsome on a man because it replaced lines and curves with creases, corners, and edges. This is why I insisted on the best fabric and 100% cotton to create them.
D.K. Shin was the antithesis of AW. I decided to break all the rules I abided by in the creation of AW for two reasons. First, I think, jeans are beautiful on a woman because it adds lift where it's needed, it accentuates her curves, and smoothes everything below the belt. Second, sometimes men aren't going for rugged handsomeness, just comfort. In order to accomplish this, the stretch is needed. I hope to include design details to the same effect every season with D.K. Shin.
Business Mogul: Customers have the option to donate 5% of their purchase to a cause, what inspired you to include this component with your brand?
Andre: The 5% donation was inspired by the fact that there is a sort of revolution and a transformation taking place right now in America. People are coming to the realization that we are indeed entering a new era and things will not operate the way they always did. We cannot continue to waste like we've done, exclude others like we've done, and ignore the problem like we've done. Even though there are many ways to address our society's issues, we don't always know the first step to take. The 5% donation is a good first step. At least now we can begin to think about the things that we are passionate about and give something towards that.
Business Mogul: In addition to DK Shin, you've created and built other brands. For you, how important is to for athletes to expand their careers outside of the physical sport?
Andre: For me, I felt that expanding my career beyond the sport was common sense because I always considered myself a serial entrepreneur. I always had an urge to create. I never gave up on any of my ideas, even though it didn't make sense at the time. Now everything seems to be coming together while many of my peers are nearing the end of a sports career we all knew would be short-lived. Unless you are a Tom Brady or a Phillip Rivers, the 3rd decade of life doesn't include much pro sport. I knew eventually, I'd have to find a new game to play and I wasn't going to be sitting at home wondering about a game plan.
The new collection is now available, visit https://daekshinco.com/!!
Stay connected with the luxury brand: @daekshinco
I invest in my kids every day. I wake up and make pancakes and oatmeal from scratch. I make my oldest learn to spell 5 words a day since he’s been out of school. I have conversations about nonsensical topics with them instead of giving them tv and games all day. I believe that both of my kids are leagues beyond me in all categories. My intention is that they grow up to be God fearing. I know that whatever they do from there, they will do so from a leadership position.
Ihad the pleasure of interviewing NFL Pro Andre Williams. Andre’s foray into fashion started in 2015 when he met Eamon Walsh in New York, owner of Oneground Footwear. Under Eamon’s guidance Andre created the Runningman shoe, an ultra-lowtop leather sneaker, a casual shoe built for the young professional.
Over the next 4 years, he completed two more NFL seasons, became a fitness pro, and built two denim brands, All Weather Workers & Travelers(AW) & World of D.K. Shin (D.K. Shin).
Thank you so much for joining us Andre! Can you tell us a story about what brought you to this specific career path?
Ihave always been very creative. When I made it to the NFL, I gained the resources to explore my interests. First, I built a fragrance lab in my townhouse to experiment with making scents, soaps, and candles. After, I got pretty good at the bar soap, I realized it could become a business if I kept at it.
Afterwards, the opportunity to create a shoe came along. The design process was what I fell in love with. Then, when I realized that athletic fit denim was an underserved niché and I was one out of the millions of the underserved, I decided to make a business out of it.
Can you tell us a story about the hard times that you faced when you first started your journey?
Just in Year 1 alone, I went through a divorce that sidelined my denim project for over a year and caused me to abandon a quarter million dollar investment. I broke ties with a content creator whose slimy boss thought he could charge me fees for work he was not doing. I burned bridges with parts of my supply line trying to build collabs with teammates who wanted to own a brand without running a company. The easiest way to piss off your production company is to create hundreds of samples and never move to production. Finally, thanks to a chance meeting with Sharifa Murdock, I thought I hit a major break in the retail world by making it into Liberty Fairs in 2019 with both the AW and D.K. Shin denim lines. I walked away from the NY and Las Vegas shows with 0 new orders.
Where did you get the drive to continue even though things were so hard?
A lot of times the people I meet are looking past me for a man behind the curtain. I didn’t mind it in the beginning while I was just starting out with my sports career. I wanted to be sure everyone knew that my focus was on the game. Times have changed now, personally, economically, and socially in ways that have encouraged me to embrace my position as the face of the brand.
No one expected a pro athlete to come up with a legitimate high-end brand on their own. My drive comes from the competitor in me. I know I have an amazing product that can more than compete with anything in the market. I fill a niche that is underserved. I truly believe that if I keep knocking on the door it will open because the world needs this denim.
If you could go back in time and talk to your younger self regarding life lessons, things you would like him to know what would they be and why?
This life lesson has nothing to do with apparel or business in general but it is very important. Don’t get married because of a child. A child, regardless of how special they are, will not save the marriage. Finding the person that completes you can be the greatest form of inspiration and support you will find. It is a gift to find someone like that, and seizing the opportunity to be with that person is like rolling the dice in business. You have to make the move off of the conviction of your heart, not by calculating risk.
What do you think makes your company stand out? Can you share a story?
I remember the time I got my first samples. I had the production company send them to my hotel where I was training in Miami. There was so much excitement opening the box because I didn’t know what to expect and the money I put down to start the project was by far the biggest gamble I’d ever made. I took the Tom Antiques out the box first. I was shocked by the quality and the execution of the design. I had to go into a Target later that day and I just so happened to be passing the denim section. I was wearing the jeans even tho the sample size was 2 sizes too small. I couldn’t help myself. Walking through that aisle and seeing the product there compared to what I was wearing was like watching TV in black and white.
In my mind, denim is handsome on a man because it hides his curves, and replaces them with creases, corners, and edges. When I put them on, it means that I am ready to take my day seriously and now, I expect you to take me seriously too.
The major difference between AW and D.K. Shin is the stretch. The most common question I get about my denim is, “do you make Women’s jeans too?” I do, and I happen to think that women’s jeans deserve a little stretch to accentuate her curves while the cotton tightens the form and gives everything a lift. I also learned that some men like stretch too because at times comfort is preferred to rugged handsomeness.
There are many, many brands that have “stretchy jeans”. Many of them use the term denim jeans too loosely for my taste.
There are very few brands that offer high quality Japanese Selvedge Denims with enough just stretch to attain all-day comfort. D.K. Shin is part of a very small circle and AW’s athletic fit selvedge denim stands alone.